A global multi-platform media company wanted to grow their team of Developers who could lead the business forward. To do this they needed innovative ‘doers’ and bright new minds, who would connect people to their publications through the power of Information Technology.
How did we attract this talent?
We provided them with one of our Project RPO modules; Digital Recruitment Marketing and created a bespoke candidate attraction campaign. Our teams worked closely with the client to understand their brand and culture. They found out what attracted talent to work with them. What sets them apart from their competitors. How to position their brand and get their message in front of talent. Understanding this, our teams then utilised Kelly’s Marketing team to build a bank of content to engage their potential talent
Kelly’s Marketing team created bespoke content for all of this clients recruitment campaigns; including static and video content, landing pages with more information about the business and their roles, Inmail messages, leaflets, infographics and more.
Staying true to the client's values and brand we constantly pushed out engaging content to get them connected to the very best permanent talent out there.